BrianNichols

Brian Nichols

Brian Nichols is the author of "5 Simple Steps to Find a Top-Performing Stock: How to Identify Investments that Can Double Quickly for Personal Success" and the critically acclaimed book "Taking Charge With Value Investing (McGraw-Hill, 2013)". Brian is a value investor, but emphasizes psychology in his analysis. Brian studied psychology in undergrad, and uses his experience to find illogical value in the market. Brian's favorite industries are technology, consumer goods, and healthcare. Brian also updates all of his new and current positions in his Motley Fool CAPs page.

BrianNichols’ Activity

Yesterday

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BrianNichols published an article 10:00 AM

Why Slumping iPad Sales Aren't a Bad Thing for Apple Inc.

Apple's past, present, and future all indicate that falling iPad sales really aren't a big deal for investors.

Tue Oct 28

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BrianNichols published an article 11:10 AM

Why Adding Billions of Emerging Market Users May Not Help Facebook's Ad Revenue

Providing internet access to 5 billion more people might have benefits, but it isn't likely to boost Facebook's ad revenue significantly.

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BrianNichols published an article 11:04 AM

Why Amazon Should Fear Microsoft in the Cloud

Microsoft has established itself as a rising star in the cloud, and a nightmare for Amazon.com investors.

Mon Oct 27

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BrianNichols published an article 7:00 PM

It's Official: AT&T Inc. Made a Huge Mistake

AT&T made a decision early this year that seemed like a good idea, but almost a year later, the only outcome is lower revenue per user and disappointing subscriber growth.

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BrianNichols published an article 3:17 PM

The Single Most Important Thing Under Armour Inc. Investors Should Consider

Under Armour has great undeniable growth, but for investors seeking upside in its stock, this growth is no longer most important.

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BrianNichols published an article 12:30 PM

Facebook (FB) Moves In on Twitter's (TWTR) Turf

If Facebook can succeed in attracting a higher percentage of news hungry young people, then Twitter's outlook becomes far less certain.

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BrianNichols published an article 12:00 PM

At Facebook Inc.'s Current Growth Rate, What's the Investment Upside?

How does Facebook compare to a Google of similar size, and how much upside really exists in Facebook's stock long-term?

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BrianNichols published an article 11:23 AM

The Internet of Things Will Be Huge for This Company

Qualcomm has as much to gain in the Internet of Things as any company in the market, and with less competition and an attractive valuation, it might be the premier IOT investment.

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BrianNichols published an article 10:01 AM

The One Value Stock I'd Never Own

IBM has the appearance of a value stock, but its underlying business reveals something quite different.

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BrianNichols published an article 9:00 AM

3 Things Investors Need To Consider When Choosing Between AT&T and Verizon

Many investors believe that AT&T's higher dividend is a tiebreaker between investing in it or Verizon. If so, here are some things to consider.

Fri Oct 24

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BrianNichols published an article 4:16 PM

What to Expect From Alcatel-Lucent in the Third Quarter

Alactel-Lucent is scheduled to report third-quarter earnings on Oct. 30. Could that be the start of a reversal of the stock's three-month 30% loss?

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BrianNichols published an article 2:27 PM

Why Verizon’s Edge Wireless Plan Is Sneakingly Brilliant

In a highly competitive pricing environment, service providers like Verizon must get creative with plans to maintain high margins, which is one reason that Verizon's latest Edge changes are so brilliant.

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BrianNichols published an article 11:16 AM

Why Buffalo Wild Wings' Stock Could Recover From Recent Losses

Buffalo Wild Wings has made several moves in recent months that should help it recover from recent stock losses.

Thu Oct 23

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BrianNichols published an article 3:45 PM

Why SodaStream's 57% Stock Dip in 2014 Could Get Worse in 2015

The Keurig Cold is just one thing on the horizon that could keep SodaStream stock down in the coming year.

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BrianNichols published an article 3:27 PM

T-Mobile Wants to Give You An iPad -- Sort Of

Carriers have seen success by selling smartphones in lower monthly payments, and now T-Mobile is trying the same concept with iPads, a move that could be great.

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BrianNichols published an article 3:12 PM

The 1 Dividend Stock That I'm Never Selling

Verizon has a leading U.S. presence in a key industry, has two operating edges over the competition, and has a cheap stock that pays a killer dividend.

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BrianNichols published an article 3:05 PM

Can Groupon Turn Around Its 48% Stock Fall?

Groupon stock has had a bad year, but 2015 could be a lot different.

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BrianNichols published an article 11:19 AM

Is Target Stock a Buy Nearly a Year After the Data Breach?

Target's stock has grown cheaper, its dividend yield has risen, and now the company's return to revenue and EPS growth in 2014 should bode well for the stock

Wed Oct 22

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BrianNichols published an article 5:04 PM

Why Baidu Inc.’s Multiyear Stock Surge Is at Risk in 2015

Baidu has already seen its PC search market share fall -- its mobile presence is now being affected -- advertising market share will be the next to crumble.

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BrianNichols published an article 1:48 PM

Amazon.com Inc. Should Put These Two Fledgling Retailers in its Shopping Cart

Amazon Fresh and same-day shipping are two important initiatives to spark Amazon.com's revenue growth. If they're successful, the company will need to expand its physical presence.

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CAPS Stats & Trivia

CAPS Player Rating 94.88
Player Rank 3846 out of 75062
Score 2402.05
Score Change Today +32.49
Accuracy 53.91%
Active Picks 48
Total Picks 120
Best Pick ACAD (+332.00)
Worst Pick AMRN (-109.11)
Average Score per Pick 20.02
Charms Earned 6
Highest Rated Favorite No Favorites Selected
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Boards Stats & Trivia

Board Posts 0
Recs Received 0
People who have rec'd these posts 0
Recs to Posts Ratio (last 30 days) N/A
Threads Started 0
Threads Started Percentage 0.00 %
Most Frequent Board N/A
Very First Post N/A
Percentage of Posts Rec'd 100.00 %
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