BreakerBeth

Beth Nichols

Beth is an entrepreneur, writer/editor and marketing researcher. She started her first successful business at the age of 23, has raised two great kids and recently realized her lifelong aspiration of returning to school and completing a Master's degree in social sciences. As an investor, Beth enjoys watching the "story" of an investment unfold, and in true Foolish style knows that the market will almost always do the right thing for the right company over time. The best encouragement she gives to new investor is this: "Be patient, ask questions and make choices that allow you to sleep at night. If I can do it, so can you!"

BreakerBeth’s Activity

Tue Apr 15

NL

Article

BreakerBeth published an article 11:37 AM

Will People Buy Organic Foods From Wal-Mart?

With its new line of Wild Oats Marketplace products, Wal-Mart hopes to deliver reasonably-price organics to a wider marketplace.

Tue Apr 8

NL

Article

BreakerBeth published an article 8:23 AM

Honey Maid's Response to Critics of Ad Strikes Social Media Gold

Honey Maid shows how taking a stand can drive brand loyalty.

Wed Mar 12

Article Comment

BreakerBeth commented on an article. 4:09 PM

Do e-Cigarettes Threaten the Future of Big Tobacco Companies?

Pupmaster, many congratulations to you for quitting and thank you for the link!

Tue Mar 4

NL

Article

BreakerBeth published an article 12:12 PM

McDonald’s Has an Identity Crisis

With its "build your own burger" initiative, McDonald's seems to be distracted once more by trying to emulate competitors.

Wed Feb 26

NL

Article

BreakerBeth published an article 10:28 AM

The Muppets Sign on as Lipton Pitch-Puppets

The Muppets will help Lipton formally unveil its new "Be More Tea" campaign at the March 2 Oscars, helping position tea as relief for a "stressed out world."

Mon Feb 24

NL

Article

BreakerBeth published an article 3:02 PM

How KitKat Became the Most Influential Candy Bar of All Time

KitKat takes social sharing to a whole new level and earns recognition by Time as the most influential candy ever.

Sat Feb 22

Article Comment

BreakerBeth commented on an article. 4:31 PM

Ben & Jerry’s Finds Going GMO-Free Easier Said than Done

Good catch, MikeyB!

Phool,on! :)

Fri Feb 21

NL

Article

BreakerBeth published an article 1:26 PM

Ben & Jerry’s Finds Going GMO-Free Easier Said than Done

Ben & Jerry's plans to join a number of U.S. food manufacturers offering products that it can certify as containing non-GMO sourced ingredients.

Wed Feb 19

Stock Advisor Boards Post

BreakerBeth replied to the Stock Advisor boards. 10:10 AM

Tue Feb 18

NL

Article

BreakerBeth published an article 10:37 AM

Stop Picking on Under Armour

The Winter Games may not turn out to be a marketing triumph for Under Armour, but should this spell doom and gloom for the brand?

Sun Feb 16

NL

Article

BreakerBeth published an article 4:43 PM

Paleo Diet Driving Shift to ‘High-Protein’ Marketing Frenzy

Food companies are launching new "protein" lines, hoping to cash in on this year's hottest food claim.

Thu Feb 13

NL

Article

BreakerBeth published an article 2:58 PM

The Biggest Loser: Don’t Blame the Messenger

The Biggest Loser winner showed how The Biggest Loser contest misaligned with The Biggest Loser brand and delivered a lesson in the dangers of letting branding "sleeping dogs" lie.

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Boards Stats & Trivia

Big red star, 1000 posts Old School Fool CAPS All Star
Board Posts 1816
Recs Received 1999
People who have rec'd these posts 460
Recs to Posts Ratio (last 30 days) N/A
Threads Started 457
Threads Started Percentage 25.17 %
Most Frequent Board Motley Fool Rule Breakers
Very First Post A RBSold: Harris & Harris post. (8/3/2005)
Percentage of Posts Rec'd 46.64 %
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